Category Assessment
$3,500.00
Excluding Sales Tax
|
Digital Delivery
Gain insights into the dynamics of a single category within a market with our Category Assessment Report. Ideal for clients considering expansion of product offerings, new market entries or strategic investments, this PDF report enables you to make strategic decisions with confidence.
The Category Assessment Report includes:
Category Sales Performance and Growth
Consumer Preferences
Top Brands and Products performance and share
Report Details:
Category and subcategory detail with unit and dollar sales, share, and YoY growth
Number of brands and products in the category, with YoY growth
Top 20 brands with Sales, Share, Availability, and Velocity
Top 20 Products with Sales (Dollars and Units), ARP, Availability, and Velocity
State total sales and YoY growth for category context
Consumer Insights Snapshot: State Consumer Penetration and Category Consumption and Preference
Forecast Snapshot: 5-Year Annual Category/State Forecast
What's Included
- PDF Report
- Underlying data in Excel
Need insights on multiple category/market combinations? After adding a Category Assessment to your cart, simply make a different selection on this page and add it to your cart. Delivered as a detailed PDF document, this report is emailed to you immediately upon purchase.
Not quite what you’re looking for? Our account team is ready to assist you in identifying the right solution for your unique business needs. We can also collaborate with you to develop a custom solution tailored to your specific requirements.